Hyundai Creates Loving Message Tire Tracks Seen From Space

Hyundai used 11 Genesis sedans to help a 13-year-old girl from Houston send a message to her father. As part of their “A Message to Space” ad campaign, the company was tasked with using 11 vehicles to send a message to Stephanie’s father. The obstacle? He’s currently on the International Space Station. Hyundai chose the Delamar Dry Lake in Nevada for the 2.14 square-mile “Steph love’s you!” message. The message is also the largest tire track image ever created, as determined by Guinness World Records.

390-cars-0414 cars15n-2-web cars15n-4-web maxresdefault message-from-steph-to-her-dad-in-space-hyundai-main steph-space-800 vlcsnap-2015-04-14-13h34m16 vlcsnap-2015-04-14-13h37m31 vlcsnap-2015-04-14-13h43m58